Auto Insurance Does Not Mean The Same Things To People In The Financial Profession
It’s amazing how much literature was written about online car insurance operations. The most important approach used by most of the written funds is the sale of automobile insurance, namely in the correct context of the insurance program or “product protecting your wealth and wealth”. Therefore, in the search for the term “motor insurance”, a large number of websites arise in connection with “sales” of phrases such as affordable car insurance or low-cost auto insurance or inexpensive automatic insurance.
In early 2011 and after “Google Advord” was 8 100; 74 000. 9 900 Monthly search for the above keywords. On the other hand, there were only 110 searches for the term “reliable car insurance”, 170 seeks “quality automatic insurance” and 8 100 for “higher insurance companies”. It’s quite easy to conclude that most of them look at the track, not the quality of the insurance.
One of the basic principles of marketing is to understand that people want and develop and package their product or service to satisfy what people want. Looking at these numbers, we can say that most people want cheap auto insurance. As a marketer, if you have a campaign without analysis, you can eventually pass through marketing tests, close your site, and go through something else.
So what’s the difference between car insurance policies? From the perspective of “financial planning”, the comparison of automobile insurance should not be based on prices, and perhaps most people agree that low-cost insurance is not necessarily the best vehicle insurance. But most people don’t know that insurance with the best rating company can also be one of the most problematic contracts. Vehicle insurance should be compared with three factors:
1st prize: Of course, cheaper.
2. Company ratings: Non-standard companies are more flexible than their standard or preferred counterparts in connection with previous MBP violations of drivers and the credit rating of automobile insurance claimants. However, non-standard companies are more difficult than others to service customers and compensate. Most lawsuits come from non-standard insurance companies. Although preferred companies will not hesitate to quickly decline in fewer claims such as $7 or 8000 to claim payment, or even a little more. All companies from top to bottom would try to test the application to see if they were claiming $100 000 for payment.
3. Limitation of liability This is at least ignored, understood, but is the most important aspect of the policy that clients have at the time they need insurance. It measures the amount of protection you have in case you filed a lawsuit. A professional financial adviser will never sell you insurance on a low-limit vehicle if he/she has enough information to that you and your spouse have a sufficient wealth to be brought to work if you or a member of your family have committed a major accident, and your car insurance pays the maximum resignation for a policy that proves to be insufficient.
Many insurance companies with higher insurance are sold with the least limitation of liability prescribed by law. In the state of Illinois, these limit values 20/40/15, which means that in the event of an accident, that your fault, and you filed a lawsuit with others, then your company would pay no more than $20, 000 for the physical injury of one person, not more than $40 000 for physical injury to all other people in the accident, and a maximum of $15 000 for all damage to property you were in an accident. If you are an entrepreneur and you have a serious accident that resulted in an unsurpassed $300 000 lawsuit, and your insurance company paid the policy and pays $20 000, the difference of $280 must be from your own money!
Financial planner and automobile insurance not in harmony
Financial planners do not agree with insurance markets on the weight to be imposed on the limits of liability in automobile insurance. Market companies like to emphasize price and community issues, while financial advisers, such as the importance of liability limits, are first evaluated in seconds and possibly prices for a later date.
Although vehicle planners and insurers share the objectives of maximizing their income in the provision of their services, the scope of their business activities varies. Vehicle insurance Car m
